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Learn to sell online in India.

Practical guides on payments, GST, shipping, photos, marketing and getting found on Google.

All guides

Marketing

Planning a festive-season sale: offers, stock and deadlines

How to plan a Diwali, Pongal or Onam sale for your online store: pick the right offers, order stock early, set courier cut-offs and talk to customers clearly.

6 October 2026 · 7 min read
Design

Selling in Hindi, Tamil, Telugu and Kannada: when it helps

When a storefront in Hindi, Tamil, Telugu or Kannada helps your online store, what to translate first, and how to keep translations accurate and easy to manage.

29 September 2026 · 6 min read
Design

Speed matters: why a fast online store sells more

Why page speed matters for an Indian online store, what Core Web Vitals mean in plain words, and the simple fixes that make your shop load fast on any phone.

21 September 2026 · 6 min read
Getting started

Choosing a domain name for your store and connecting it

How to choose a good domain name for your Indian online store, .in or .com, where to buy it, and how to connect it to your shop with CNAME and TXT records.

14 September 2026 · 6 min read
Marketing

SEO for a new online store: what matters in the first 90 days

A practical first-90-days SEO plan for a new Indian online store, covering Google Search Console, product pages, local search and showing up in AI answers.

7 September 2026 · 7 min read
Marketing

Selling on WhatsApp and Instagram without losing orders

How to sell through WhatsApp and Instagram without missed messages, lost orders or payment mix-ups, by pairing chat with a simple online store and order system.

31 August 2026 · 6 min read
Marketing

Writing product descriptions that sell (and rank on Google)

How to write product descriptions that answer real customer questions, build trust and help your Indian online store show up in Google, with a simple template.

24 August 2026 · 6 min read
Design

Product photos with just a phone: light, backgrounds, 4:5 crops

Take clear, consistent product photos with only a phone: using daylight, simple backgrounds, steady framing and 4:5 crops that work on your store and Instagram.

17 August 2026 · 6 min read
Shipping

Shipping in India: couriers, PIN code zones, free delivery

A plain guide to shipping for Indian online stores: courier aggregators, volumetric weight, delivery zones by PIN code, free-delivery thresholds and packing.

3 August 2026 · 7 min read
GST and money

GST for small online sellers: the basics explained

A plain introduction to GST for small Indian online sellers: registration, HSN codes, CGST, SGST and IGST, invoices, returns and when to ask a CA.

27 July 2026 · 7 min read
Payments

UPI, cards or cash on delivery: which payments to offer

Which payment methods your Indian online store should offer, how UPI, cards and COD compare, and practical ways to cut cash-on-delivery returns.

16 July 2026 · 6 min read
Getting started

How to start an online store in India: a step-by-step checklist

A step-by-step checklist for starting an online store in India, from choosing products and a name to payments, shipping, GST, launch and first customers.

2 July 2026 · 7 min read

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